We will begin by calling the person identified as the decision maker and seek to speak to them directly about your product/service.
We will ask them it is a product/service they currently use or will be considering in the future.
Depending on the response given we will then ask them for their email address so that we can correspond with them about this product/service in the future.
If agreed, Emilia Marketing can then send an email on your behalf, with any information that you wish to be sent to them, following it up with another call to ensure that they have received the email, and to gage whether they have become ‘hot’ for your product/service as a result.
Lead generation is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into a business’ products or services. Leads can be generated for a variety of purposes – list building, e-newsletter list acquisition or for winning customers. …